Block Earner

Primary Tasks, Functions and Deliverables of the role: To procure, implement and manage the 5 areas of marketing; Brand, Media, Customer, Data/Reporting, Affiliates/Partners/Brokers.From 0 hit 50,000 users by the end of 2022.Brand - Strategy- Messaging- PR- Communications- Content- Blogs- Videography- Photography- Creative- Organic/social strategy- Social community- Guerrilla marketing- InfluencersMedia - Google- FB- Insta- Twitter- LinkedIn- Programmatic (display, video, tv, audio, native, DOOH)- OOH- ATL (TV/Radio)- CRO- SEO- WebsiteCustomer - CRM- Marketing automation- Customer journey- NPSData/Reporting - Tracking- GTM- GA- Hubspot- TableauAffiliates/Partner/Broker - Contract negotiations- Joint marketing initiatives- Offers- Events- Promotional productsFinancials- Budget- P&L- CAC/LTV- Revenue targets- PersonnelStrategy- Competitor analysis- Industry analysis- Audience analysis- Data analysisStakeholder Management- Co Founders- Agencies- GM- Departmental Heads of (Tech, Engineering, Finance)- Marketing team