Cartier

Cartier

- Implementing omni-channel client centric strategy by leveraging: Data, digital innovation, services, e-Commerce, CRM etc.- Leading Cartier Digital acceleration taskforce to offer seamless phygital experiences to Chinese Clientele worldwide. Projects cover different streams including: client facing digital touch points for domestic clients and travelers, Consumer Data Platform, digital clienteling, marketing automation, digital middle ware, etc.- Leading the e-commerce to reach the ambitious sales target and create a true luxury experience all digital channels. - Strong collaboration & relationship with Chinese digital eco-system such as Tencent and Alibaba, etc.

Key Info

  • 1847 Founded1847 Founded
  • DeadDead
  • Paris, Île-de-France, FRAParis, Île-de-France, FRA
  • 8,538 Employees8,538 Employees
  • LinkedIn•••••••••
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Cartier Sub-Organizations (1)

Aura Blockchain Consortium

Aura Blockchain Consortium

Founded2021
Stage-
Employees27
Rounds-
Funding-
Latest round-
Aura Blockchain Consortium was established in April 2021 by three major luxury players LVMH, Prada Group and Cartier, part of Richemont, and was joined in October 2021 by OTB Group. The luxury groups have joined forces to address the shared challenges of communicating authenticity, responsible sourcing and sustainability in a secure digital format. Aura Blockchain Consortium is a non-profit association based in Switzerland with the purpose to promote socially responsible, sustainable, and customer-centric business practices throughout the lifecycle of luxury products by leveraging blockchain and other technologies. By promoting the use of a single global blockchain solution open to luxury brands of all sectors worldwide, the platform provides consumers with additional information, services, transparency and raises the customer experience to a new level.

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