IÉSEG School of Management
Founder & Academic Director Master Digital Marketing and InnovationTeaching:- Digital Transformation, Executive MBA- Omnichannel Marketing, e commerce, Executive Mastère Spécialisé Digital Marketing et Direction Marketing- e commerce & Social Selling, Executive Mastère Spécialisé Direction Commercial et Business Development- Open Innovation, Grande Ecole ProgramExecutive Education- Décathlon: Digital Marketing- Boulanger: e-business- CIC Nord Ouest: Marketing bancaire et expérience client & la banque digitale.- SNCF: Social sellingResearch:- Crédit Agricole Nord de France Digital Banking and Big Data Chair member.- Caisse d'Epargne Hauts de France Digital Banking & Entrepreneurship Chair member
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