LG Electronics

Lead and accelerate the digital transformation, through digital sales strategy with focus in ecommerce (D2C, B2B, B2E, Market Place, e-Retail) and omnichannel. Expertise in digital marketing is relate in both current and emerging tactics, with the ability to translate marketing needs into digital sales. Support with the digital marketing strategy with focus consumer targeted marketing projects in LATAM. Key areas: Digital Sales Strategy, e-Commerce Implementation and Management, e-Commerce campaign launching planning, Digital Marketing Strategy and Planning, Digital Analytics & Intelligence, Content Strategy and Development, DX Marketing Guide development, DX Performance Metric development and monitoring, Media Performance Plan.