The Marketing Group Plc
TMG is a progressive marketing services network. It floated on the Nasdaq First North in June 2016 and by the end of the year, it had acquired 16 agencies, globally. This made it the third most acquisitive network in the marketing communications sector, behind WPP and Dentsu [ref http://resultsig.com/insight/marcoms-deals-q1-q4-2016/]. TMG aims to fill a significant niche between the big holding companies and the smaller independent agencies. By structuring itself in a more progressive and modern way, TMG is able to attract top quality agencies who do not wish to “sell out” to the usual suspects. Similarly, from a new business perspective, there are a great many brands who like to work with independent agencies but require a global presence and a lower risk profile. TMG provides a middle ground between these two extremes and gives the best of both worlds: “independent spirit – global scale”. Having got off to an aggressive start in 2016, the first half of 2017 has seen a period of consolidation with a strong internal focus on improving the infrastructure and increasing synergies. As of April 2017, an entirely new board has been appointed, comprised of industry experts and public company veterans. The agencies in the network have been grouped into four communities of practice around complimentary offerings. These global communities allow TMG to service clients across boarders in an agile and effective way.
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Key Info
- 2015 Founded
- London, England, United Kingdom
- 2 Employees
- •••••••••
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